Packaging & Labels

1. Package Engineering & Dielines

Connex will create an optimized package for your product that takes into consideration: optimized package for the specific product, package materials, production machine tolerances and requirement, shelf presence 'point of sale' visual impact area, shelf ready packaging geometry, master case design, pallet optimization.

2. Label Design & Art Files

Connex will create labels and package artwork for your product. Starting from scratch or working with existing labels on a refresh/redesign project. We create 3 versions of Style comps for your review. Then consult with you on brand direction and end up with a new approved design.

Connex creates up to 4 flavor varieties within that approved style guide for your products. Work product is Adobe Illustrator files with PDF comps. [NOTE: Requires dielines, product name, approved claims, final net wt., approved NFP and Ingredients, approved photography as inputs to the process.]

3. Food/Product Photography

Connex utilizes one of the top Food and Retail CPG Photography Studios in the country with over 30 years experience and a client roster of the top retail chains and manufacturers. Services including hiring the photographers, top creative stylists, photography retouching and editing and the studio venue. Prior to the shoot Connex creates an art direction style guide for the shoot with comp images and photo notes. Photo product usage includes package, web and sell sheets and brand decks. Photo prices are quoted per SKU. Multi-SKU rates available. Output Royalty Free High Res Adobe Photoshop files .psd and .pdf formats. [NOTE: Requires approved artwork and dielines, sample product and approved package prototypes.]

4. Sales Samples & Package Mockups

Connex can create small run package samples for sales presentations. These package mockups will be priced based on type of materials, type of printing specified, and number of units needed. Initiate the process with the Package Mockup Retainer Fee and then all services by written proposal/quotation process.

5. Find & Onboard Package Printers

Connex will connect your product with world class food and CPG product label printers, carton/box printers and corrugate (master case) converters. We work directly with the printers to onboard and prioritize your product packaging needs with optimized costing and scheduling.